Most Effective

In 1932, Bennett Cerf, cofounder of Random House Publishing, acquired the rights to publish James Joyce’s Ulysses in the United States, believing that the book would be as successful as it had been throughout Europe. But Cerf had a problem. The book was banned in the United States and would be seized as soon as it came off the printing press, which would lose Cerf millions of dollars.

It’s the summer of 1971 and tourists flock around one of Washington DC’s most famous hotspots – the Capitol steps. Journalist Art Goldberg recalls ‘a squad of soldiers moving through the space. They are grubby-looking troopers, clad in jungle fatigues. Jumping a low fence, they begin shouting at a group of tourists. “All right! Hold it! Hold it! Nobody move. Nobody move!” Their voices full of tension and anger. A man runs from the crowd.

Dogs featured in one ruse to ridicule the regime—pictures of dictator Than Shwe were hung around the necks of the stray dogs that roam the streets of Rangoon. The pictures, which rapidly found their way onto the Internet, are the work of an exiled Burmese satirist who goes by the name of Mr Creator. Downloaded copies of his pictures and cartoons are popular items among cyber dissidents.