Projects tagged "Advertising & Consumerism"

Hundreds of ‘honey bears’ posted all over SoMa in street art protest
Practitioner:
fnnch
Date:
Jan 29 2018
Local artist fnnch wants San Francisco to decriminalize certain types of art. You’re not seeing things: A whopping 450 “honey bears”—variations on the immediately recognizable and widely imitated bear-shaped honey bottles sold in seemingly every store in America--appeared all over SoMa late Sunday night, from the Embarcadero to Fifth Street.
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Viande de Brousse: a Bushmeat Food-Cart Project
Practitioner:
Roger Peet and Ryan Burns
Date:
May 5 2011
This is a project about bushmeat: the hunting of wild meat in the forests of sub-Saharan Africa, for our purposes specifically the Democratic Republic of Congo. This bushmeat food-cart serves up information and interpretations of the
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YOU ARE NOT A SKETCH: Fashion modeling ad campaign
Practitioner:
Star Models
Date:
Apr 27 2013
Lexi Nisita from Refinery 29 writes in her article "Not A Sketch: The Most Creative Anti-ED Message We've Seen Yet,"
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NYC Street Art Map
Practitioner:
Huffington Post
Date:
Jan 26 2014
Huffington Post put together a digital, interactive map of some of the so-called best and brightest street art collections. Street art is important because it allows artists, usually from the community where the street art is taking place, to interact with the community and bring color/brightness to the environment.
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Unspeakable
Practitioner:
Vicente Ovalle
Date:
Jul 20 2017
As a visual art student, I’m interested in hearing your feedback about this project. Thanks We need to make a call to awaken humanity from their passivity and social indifference and acceptance of criminals who did commit crimes against humanity. When a human suffers we also suffer. Is only one Humankind I’m not from a different species.
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Looping! Finding Your Inner Child in Your Underwear on the Streets
Practitioner:
Matthew Silver, Fritz Donnelley
Date:
Jan 1 2014
What is looping? Somewhere in between art, activism, and wackiness is this liberating experience. Matthew Silver and Fritz Donnelley, two New York City based performance artists got lonely acting silly in their underwear in public. Knowing that there were enough free spirits to join them, they started "Looping" and invited everyone to join them.
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Always 'Like a Girl' Says the Female Emojis Are Terrible
Practitioner:
Aways
Date:
Mar 2 2016
Most brands have expressed eternal love for emojis in recent years, as they try to talk the talk of young people today. Not so fast, says Always' "Like a Girl" campaign, which points out in a new ad that the images of women in the standard Unicode emoji set are woefully stereotypical.
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Is A Barbie Body Possible?
Practitioner:
Rehabs.com
Date:
Apr 18 2013
With her long slender limbs, small waist and 'flawless complexion' (at least when she has makeup on), it is no surprise that many young girls dream of being just like Barbie. However, it turns out that attaining Barbie’s dream bod is almost close to impossible—as highlighted in an infographic by Rehabs.com.
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Vetements old clothes piles against fast fashion
Practitioner:
Vetements
Date:
Feb 8 2018
Vetements' trademark is for subverting the fashion industry’s ways of doing things. Following its recent return to the runway after a short one season break, designer Demna Gvasalia has unveiled his latest project.
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Mobile Game Promotes Reflection on Creation of Mobile Devices
Practitioner:
Molleindustria
Date:
Sep 13 2011
In this mobile game, the studio Molleindustria makes commentary on the people and practices behind the creation of mobile devices. Not lost on the authors is the deep sense of irony in that the game itself relies on mobile platform. The "game" is structured as a narrative where the process begins in mining materials in Africa (slavery) to putting together the devices in China (labor abuse), to heavy purchasing in the U.S.
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Museum of Capitalism
Practitioner:
Andrea Steves and Timothy Furstnau
Date:
Jun 17 2017
Imagine a world without capitalism.
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Graffiti on Garbage
Practitioner:
Daku
Date:
Apr 10 2014
Delhi- based graffiti artist who goes by the name Daku went around South Delhi, one of the poshest places in the city, and painted on overflowing garbage cans.
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Soviet Army Monument - REDUX
Practitioner:
various activists
Date:
Feb 23 2014
Since the beginning of Bulgaria's transition to democracy, the monument’s meaning and future has been the subject of heated debates. Opponents to the monument aren’t happy about the presence of such a dominating foreign army monument in the country that is situated higher and more central than national symbols. In recent years, the monument has turned into a canvas for anonymous political statements on multiple occasions.
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Attractive & Fat
Practitioner:
Jes Baker
Date:
May 19 2013
Jes Baker is cutting retailer Abercrombie & Fitch down to size. Baker, who blogs under the name "The Militant Baker" and wears a size 22, changed the brand's A&F logo to "Attractive & Fat" in a mock, black-and-white Abercrombie ad to challenge the line's branding efforts.
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One Dress Movement
Practitioner:
Kristy Powell
Date:
Feb 23 2016
For an entire year, Kristy Powell wore the same dress everyday. She completed this act in order to take a stand against the fashion industry and the standards of status quo. She challenged the ideas of fashion, beauty, and our own body. Kristy mirrored this movement off of Sheena Matheiken, who also wore one dress for a year. Unlike Sheena, Kristy wrote of her experience while Sheena took photos.
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Creative Activism in the Service of Corporations
Practitioner:
McDonalds
Date:
Dec 7 2012
McDonald’s wanted children in Hong Kong to spend more time with their imagination after a study showed that children spend an average of 5 hours studying per day. In its new ‘I’m Amazing’ campaign, the fast food chain challenges these children to draw and create their ideal McDonald’s environment.
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Sao Paulo goes completely ad-free with Clean City Law
Practitioner:
Mayor Gilberto Kassab
Date:
Sep 1 2006
Mayor Gilberto Kassab passed a Clean City Law that banned all public advertising in Sao Paulo, one of the world's most populous cities. The mayor gained the support of the city's elites in pressing the law as an anti-pollution measure targeting "visual pollution". The city was quickly stripped of its ubiquitous billboards, signs, graffiti and other public ads.
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Reverend Billy and the Stop Shopping Choir
Practitioner:
Reverend Billy
Date:
May 25 1950
Reverend Billy and the Stop Shopping Choir is a New York City based radical performance community, with 50 performing members and a congregation in the thousands. We are wild anti-consumerist gospel shouters and Earth loving urban activists who have worked with communities on four continents defending community, life and imagination. Our Devils over the 15 years of our "church" have remained the same: Consumerism and Militarism.
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Sweatshop A Dark Comedic Game on Offshore Manafacturing
Practitioner:
Channel 4 Education and Littleloud
Date:
Jul 17 2011
From the Games for Change website:
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Supercopy LaCoste
Practitioner:
SUPERFLEX
Date:
Mar 30 2002
By adding screen print with the wording ‘SUPERCOPY’ on to copies of LaCoste polo shirts bought at a street market in Thailand SUPERFLEX turns a copy product into a Supercopy – a new original. As a result, LaCoste took legal action against SUPERFLEX.
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Piano Stairs - A New Reason for Choosing Staircases
Practitioner:
Wolkswagen
Date:
Feb 11 2013
“Piano Stairs” is an interactive playful musical stairway installation created into the Odenplan underground station of Stockholm to make people use stairs more often than elevator. The project was part of a Wolkswagen initiative called “The fun theory” whose main objective and mission is to “change people’s behaviour for the better by making it fun to do.”
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Real Beauty Sketches
Practitioner:
Dove
Date:
Apr 1 2013
A social experiment conducted by Dove to highlight and challenge women's perceptions of themselves as they relate to their body image/physical beauty. It addressed the question : Do women see themselves less accurately than strangers do? (See links for video footage)
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Hypothetical Development Corporation
Practitioner:
G.K. Darby, Ellen Susan, and Rob Walker
Date:
Apr 9 2011
"As a public service, H.D.O. invents a hypothetical future for each selected structure. Unlike a traditional, reality-based developer, however, our organization is not bound by rules relating to commercial potential, practical materials, or physics. In our view, plausibility is a creative dead end. That is to say: We are not trying to fool anybody."
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Real Beauty Campaign
Practitioner:
Dove
Date:
Apr 10 2013
DOVE real beauty campaign released a video to shatter the perceptions of women's individual beauty. Women were brought in and met with a forensic artist, Gil Zambora. He sits behind a curtain and cannot see their faces. They described themselves to him, giving him all the details of how they see/perceive themselves. They dictated their main features, most dominant parts of their face, etc. He then dismisses them.
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At War With São Paulo’s Establishment, Black Paint in Hand
Practitioner:
pichação
Date:
Jan 1 2012
New York Times January 28, 2012 By SIMON ROMERO SÃO PAULO, Brazil — This mega-city’s authorities have waged war for years against what they call “visual pollution,” banning billboard advertising, demolishing abandoned skyscrapers and planning to raze concrete eyesores like the elevated highway known as the Big Worm.
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