Projects tagged "Advertising & Consumerism"

UK Brandalism Campaign
Practitioner:
Various Artists
Date:
May 12 2014
From Glasgow to Brighton the streets of the UK looked a little different the morning of Monday 5/12/14. In 10 cities around the UK guerrilla install crews have been swapping over 300 ads with art works, creating the largest advertising takeover in world history.
Favorite 
2
EASY TO ASSEMBLE - Spain's Podemos Leftist Party Printed its Program as an Ikea Catalog so Voters Will Actually Read It
Practitioner:
Podemos
Date:
Jun 9 2016
Whether or not they follow politics, it’s fair to assume most people don’t actually read electoral programs. Podemos, Spain’s growing leftwing party, which got nearly 21% of the votes in last year’s elections, doesn’t think that’s good, so it adopted an unusual marketing approach to tackle that problem: it printed the program as an Ikea catalogue (pdf, link in Spanish).
Favorite 
0
Real Women
Practitioner:
Dove
Date:
Apr 17 2004
The Dove Campaign for Real Beauty is a worldwide marketing/public relations campaign launched in 2004 that includes advertisements, video, workshops, sleepover events and the publication of a book and the production of a play. The principle behind the campaign is to celebrate the natural physical variation embodied by all women and inspire them to have the confidence to be comfortable with themselves.
Favorite 
0
Joey Skaggs: novelty silliness and well-packaged rebellion
Practitioner:
Joey Skaggs
Date:
May 9 2013
In July 1976, prankster and satirist Joey Skaggs, calling himself Giuseppe Scaggoli, appeared before a rabid crowd, dressed in sharp-lapeled finery. He had some unfortunate news: that day’s planned auction of rock star sperm was cancelled due to a mysterious theft. All he could offer in the way of comfort were his assurances that more donations were to be sought as soon as possible.
Favorite 
0
A New Kind of Barbie
Practitioner:
Nikolay Lamm
Date:
Mar 6 2014
"Many people have criticized Barbie dolls for their unrealistic proportions, claiming that they give young girls a warped idea of what beauty should be. To tackle this problem, Nikolay Lamm created digital visualizations of a regular-sized “Barbie” doll, hoping to promote realistic beauty standards.
Favorite 
0
Hansel and Gretel (Have Guns)
Practitioner:
National Rifle Association
Date:
Mar 28 2016
The N.R.A. Reimagines Classic Fairy Tales, With Guns. The world of make-believe can be a scary place, but never fear: Thanks to a series of reimagined fairy tales published online by the National Rifle Association, classic characters like Hansel and Gretel are now packing heat.
Favorite 
0
German Supermarket Removes All Foreign Products For A Day
Practitioner:
Edeka Supermarket
Date:
Aug 19 2017
"A German Supermarket Removed All Foreign Products for a Day to Make a Point About Diversity"
Favorite 
0
Gay Shame S.F.
Practitioner:
Gay Shame S.F.
Date:
Dec 17 2001
From the screaming queens of the Stonewall Riots to the contemporary Human Rights Campaign corporate gays, the politics and methods of queer activism have clearly fluxuated. By the late 1970s, the radicalism of stonewall was replaced with a more formal Gay Liberation movement that focused on civil rights.
Favorite 
0
Molson’s newest red beer fridge touts Canada’s multicultural side
Practitioner:
Molson Canadian and Google
Date:
Jun 25 2015
The Globe and Mail Inc. Written by SUSAN KRASHINSKY MARKETING REPORTER TORONTO PUBLISHED JUNE 25, 2015 UPDATED MARCH 25, 2017 This is one persnickety refrigerator. Molson Coors Brewing Co.'s newest instalment of a now two-year campaign is attempting a new take on national pride in time for Canada Day.
Favorite 
0
Reverend Billy and the Stop Shopping Choir
Practitioner:
Reverend Billy
Date:
May 25 1950
Reverend Billy and the Stop Shopping Choir is a New York City based radical performance community, with 50 performing members and a congregation in the thousands. We are wild anti-consumerist gospel shouters and Earth loving urban activists who have worked with communities on four continents defending community, life and imagination. Our Devils over the 15 years of our "church" have remained the same: Consumerism and Militarism.
Favorite 
0
Television Commercial for Communism
Practitioner:
TBWA \ Viet Nam
Date:
Jan 1 2011
Imagine for a brief moment, that the world’s last five remaining communist countries decided to unite forces and hire the world’s top advertising agencies to re-brand and create a resurgence in the ideologies of Communism?
Favorite 
0
Reverse Graffiti
Practitioner:
Paul 'Moose' Curtis
Date:
Nov 29 2008
Reverse graffiti is form of street art that involves carving into the dirt and dust that surrounds us. Artists subtract from a surface in order to create a negative image within the positive, often quite dark layer of grime.
Favorite 
0
Embarassing Plastic Bags
Practitioner:
East West Market
Date:
Jun 1 2019
East West Market in Vancouver, British Columbia have made it clear that they are very concerned about the effect that single use plastic items have on the environment.
Favorite 
0
Piano Stairs - A New Reason for Choosing Staircases
Practitioner:
Wolkswagen
Date:
Feb 11 2013
“Piano Stairs” is an interactive playful musical stairway installation created into the Odenplan underground station of Stockholm to make people use stairs more often than elevator. The project was part of a Wolkswagen initiative called “The fun theory” whose main objective and mission is to “change people’s behaviour for the better by making it fun to do.”
Favorite 
0
Barbie Liberation Organization
Practitioner:
Barbie Liberation Organization
Date:
Dec 1 2003
New York Times, DAVID FIRESTONE, Published: December 31, 1993 Your son tears the wrapping paper off his fierce new "Talking Duke" G. I. Joe doll and eagerly presses the talk button. Out comes a painfully chirpy voice that sounds astonishingly like Barbie's saying, "Let's go shopping!" Does your son: A) Furiously vaporize the doll with his own phaser rifle? B) Go shopping with Joe?
Favorite 
0
'Pharma - Greed - Kills'
Practitioner:
ACT UP, london
Date:
Apr 2 2016
April 2nd, 2016, organized by members of the Aids Coalition to Unleash Power faction in London, five activists stormed London's Gilead Pharmaceutical offices and frantically disrobed to reveal painted backs spelling out the word 'Greed." About 30 other activists rallied outside the building.
Favorite 
0
Viande de Brousse: a Bushmeat Food-Cart Project
Practitioner:
Roger Peet and Ryan Burns
Date:
May 5 2011
This is a project about bushmeat: the hunting of wild meat in the forests of sub-Saharan Africa, for our purposes specifically the Democratic Republic of Congo. This bushmeat food-cart serves up information and interpretations of the
Favorite 
0
EXCLUSIVE VIDEO: Activist busted after defacing anti-Islam ad in Times Sq. station
Practitioner:
Mona Eltahawy
Date:
Sep 26 2012
An Egyptian-born activist was arrested yesterday for spray-painting subway billboards that call enemies of Israel “savages” — amid a wave of vandalism unleashed on the inflammatory ads, which have divided the city. Mona Eltahawy, a self-described “liberal Muslim,” strolled up to one of the signs at the crowded 1/2/3 train mezzanine at the Times Square station and sprayed pink paint on the ads.
Favorite 
0
Corrected Billboard Defends Transparency at Guantanamo Bay
Practitioner:
California Department of Corrections
Date:
Mar 24 2014
FOR IMMEDIATE RELEASE San Francisco, California Corrected Billboard Defends Transparency at Guantanamo Bay The California Department of Corrections (CDC) has unveiled a new billboard campaign to assist the U.S. Navy with transparency at the Guantanamo Bay detention facility.
Favorite 
1
Max Factor 26 billboard improvement campaign launches the Billboard Liberation Front
Practitioner:
Billboard Liberation Front
Date:
Dec 1 1977
For 35 years, the Billboard Liberation Front have been altering public advertisements in San Francisco under the cover of night, strategically changing words or phrases to invert the intended message of corporate sponsors. Considering their guerrilla reclamation of public space an "improvement of outdoor advertising," the BLF regards the advertisers whose billboards they improve as clients, for whom they are performing a vital service.
Favorite 
0
Brandalism
Practitioner:
Brandalism
Date:
Nov 27 2015
Brandalism, an organization out of the UK that aims to reclaim public spaces from advertisers, used Black Friday to protest "partner" brands to the COP21 Climate Conference. Anonymous artists contributed subvertisements that criticized these brand for their hypocrisy in saying they are advocates for the environment when more often than not they are the worst contributors to the problem.
Favorite 
1
Putting a Stop to Supermodel Minnie Mouse
Practitioner:
Health at Every Size, Dances With Fat, Ragen Chastain
Date:
Sep 18 2012
When Disney and Barneys partnered together to create a runway-ready Minnie Mouse, outrage ensued from size and body acceptance activists claiming that the new Minnie Mouse was too skinny. Ragen Chastain, a leader in the Health at Every Size movement, and founder of popular blog "Dances With Fat," jumped on the controversy, and started a change.org petition that garnered over 145,000 signatures.
Favorite 
0
iPod's Dirty Secrete
Practitioner:
The Neistat Brothers
Date:
Apr 24 2003
The Neistat Brothers first attracted public attention in 2003 with their blatantly critical work, iPod’s Dirty Secret. After being refused a replacement battery for an 18-month old iPod, [they] took to the streets of Manhattan on their bikes to sabotage iPod’s omnipresent advertising.
Favorite 
0
No Shopping, Just Stop It!
Practitioner:
Buy Nothing Day Christmas
Date:
Nov 23 2012
Internet spreads word as networks shun adverts for Buy Nothing Day Duncan Campbell in Los Angeles The Guardian, Friday 24 November 2000 Today is America's Buy Nothing Day. An event that was started to poke pointed fun at consumerism is now being celebrated in more than 40 countries, embarrassing television networks and demonstrating the power of the internet as a political organising tool.
Favorite 
0
SIMA 2017 Call for Entries
Practitioner:
Social Impact Media Awards (SIMA)
Date:
Sep 8 2016
FILMMAKERS & CREATIVE ACTIVISTS - get your story heard! IMPACT YOUR REALITY: 5TH ANNUAL INT’L SOCIAL IMPACT MEDIA AWARDS (SIMA) OPENS FOR ENTRIES Grab your VR headsets: the Social Impact Media Awards (SIMA) is now open for entries, spearheading the first awards for Virtual Reality Impact Filmmaking. http://bit.ly/SIMA2017
Favorite 
0

Pages