Projects with Clear Long-Term Goals

These projects have long-term goals for change. Long-term goals tend to be things like: end racism; end homophobia; make the sun stand still in the sky. A campaign with a long-term goal also needs to have some kind of theory of change.
In the wake of Trayvon Martin’s death, the hoodie takes on a greater meaning
Practitioner:
Robert Samuels
Date:
Mar 29 2012

I was just shy of 18 when I bought the hooded sweatshirt — a metallic silver thing that cost about $10 on the Aeropostale clearance rack — to take with me to Northwestern University in the Chicago suburbs, knowing my parents would be worried when they saw it.

The Walk With Amal, Little Amal
Practitioner:
The Walk (Little Amal)
Date:
Jun 1 2021

Little Amal is the 12 foot puppet of a 10 year old Syrian refugee child at the heart of The Walk. Over the last year she has become a global symbol of human rights, especially those of refugees.

Since July 2021, Amal has travelled over 9,000km and been welcomed by more than a million people on the street, including hundreds of artists and civil society and faith leaders, as well as by tens of millions online.

Path to Peace
Practitioner:
Tsameret Zamir
Date:
Jan 1 2012

About us
"Path to Peace" - is a joint mosaic creation, by thousands of people, towards hope, love, and happiness among all people. The creation is placed upon the border wall that divides the Gaza Strip and Israel, adjacent to the homes of Moshav Netiv HaAsara.

The creation is seen from both sides of the wall, spreads on the gray security wall and completely changes the place's atmosphere.

36.5 / A DURATIONAL PERFORMANCE WITH THE SEA: New York Estuary
Practitioner:
Sarah Cameron Sunde
Date:
Sep 14 2022

A site-specific, community-engaged process: Sarah and NYC collaborators gathered at the water’s edge every month from September 2020 (when the work was initially scheduled to take place but was postponed due to the pandemic) until September 2022, to build Kin To The Cove, a site-specific community-powered environmental public art process that connects local residents to the Cove and Water that surrounds NYC.

Urban Art Video Campaign Against Gun Violence Goes Viral
Practitioner:
Change The Ref
Date:
Dec 23 2018

A video campaign titled Sympathy Cards, initially released in 2018, is going viral again.

The chilling video depicts, via hidden cameras, shoppers walking by or browsing the greeting cards section at a shop. Shocked, confused, some visibly upset, shoppers freeze when they notice that, along with the traditional selection of greeting cards, is a section devoted to school shootings.

VIVIENNE WESTWOOD PUTS PROTEST BEFORE THE CLOTHES FOR SPRING 2016
Practitioner:
Vivienne Westwood
Date:
Sep 20 2015

While the designer may be more focused on bigger issues, her fashion business is churning on.

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