Daniel Arzola, a digital artist and activist originally from Maracay, Venezuela, began his series, 'No Soy Tu Chiste' ('I Am Not A Joke') in 2013 intent on combating the stereotypes and cruelty so often facing LGBT identifiers; youth in particular. The project went viral in 2014, around the same time it teamed up with the It Gets Better Project based in the United States.
The "I'm Not A Joke" campaign from Daniel Arzola is a series of images inscribed with compelling truths about human diversity that encourages individuals to live as their authentic selves. He wants the images to eventually appear on buses and subways, exposing audiences to the realities of queer experiences in an attempt to break down prejudice in a form of activism that he calls "Artivism."