Project Orange- Detroit, Demolition, Disneyland

Practitioner: 

Date: 

Nov 14 2009

Location: 

Detroit, MI

Object Orange (formerly Detroit. Demolition. Disneyland. is an artistic project in Detroit, Michigan which seeks to draw attention to dilapidated buildings by painting them orange.
The project is composed of local artists, who go by their first names only (Christian, Jacques, Greg, Mike and Andy) for fear of prosecution. James Canning, communications coordinator for the Mayor's office of Detroit, views the artists' actions as unlawful and vandalism, stating that any demolitions which took place following the project's painting expeditions have been coincidental.
The artists chose the color "Tiggerific Orange" from the Disney paint catalog by Behr for its similarity to traffic cones and the safety orange worn by hunters.

When a collective of Detroit artists calling itself Object Orange started painting some of the city’s 7,000 abandoned and dilapidated buildings bright orange, they meant to bring beauty to decay. When four of the original eleven painted houses were quickly demolished by the city, the group’s endeavor turned to raising awareness about the hazardous conditions associated with blight: low morale, depressed property values, and crime. This ongoing project, dubbed Detroit, Demolition, Disneyland (the latter referring to the paint, from Behr’s Disney Color series) has evolved into a call to action, with the group declaring, “These buildings aren’t scenery. Don’t look through them…Pick up a roller.”

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